Kentucky Interchange - Football Themed

OBJECTIVE: Create a comprehensive event to enhance attendee experience. The event had not been “themed” in the past, and this year provided an opportunity to create a more immersive experience.

SOLUTION: We chose a football theme, and ensured it was threaded throughout the event: event booklet, giveaways, large format signage, name badges, table graphics, and more.

ROLE: Art direction, graphic design, and managed print production with print partner.